How relevant is creativity in today’s business world? Does being creative mean we should all pick up a paintbrush and give it the ol’ Picasso try? For Picasso this meant an exceptional achievement of universal and immense fortune for his revolutionary artistic accomplishments, he became one of the best-known figures in 20th-century art.
So how can being creative in business bring that kind of success to our companies? No matter what kind of business, challenges arise which demand solutions. How we approach these situations can determine the direction or success of our business.
Coming up with new and creative ideas is not uncommon for successful companies; in the Silicon Valley there are companies that have found incredible success, as did Picasso in the art world. One component to their successes was to find new and creative ways to solve problems facing how they did business and what the consumer was demanding. Prime examples are Apple, Google, and Facebook, globally recognized for their innovation.